Role
Web Developer
Client
LIP Comunicación
Timeline
2026
lipcomunicacion.com
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01 / Concept
Strategy & Execution
Website Summary: lipcomunicacion.com
The website is the corporate home of LIP Comunicación, a strategic communication agency with more than 15 years of experience in PR, culture, music, events and brand positioning, working across Spain, the UK, Germany, the US and Belgium.
Core Content
- Brand Voice: A bold tagline (“What is not told, does not exist”) and a pop-culture identity that stand out from typical agency sites.
- Services: Strategic communication, PR and media relations, content creation, brand events and activations, digital influence and institutional communication.
- Case Studies: Success stories such as SON Estrella Galicia, Starlite Occident, Rosalía x Red Bull and Premios Dial.
- Social Proof: Client logos, testimonials from journalists and animated stats (years, clients, campaigns, events).
The WordPress Creation Process
1. Design & Motion
- Editorial layout with large typography, scroll-triggered reveals and animated counters to give the agency an energetic feel.
- Case-study cards designed as a visual portfolio of the agency’s work.
2. Technical Implementation
- Single-page structure with smooth anchor navigation (Agency, Services, Cases, Clients, Contact).
- Integrated social links, privacy, legal and cookie compliance pages.
- Performance tuning for a long, image-rich page.
3. SEO
- Optimized meta description and heading hierarchy targeting “communication agency” and PR-related searches.
02 / Visuals
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