Role
Web Developer
Client
Dr. Elena Gallardo
Timeline
2026
elenagallardomorillo.com
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01 / Concept
Strategy & Execution
Website Summary: elenagallardomorillo.com
The website is the personal brand platform of Dr. Elena Gallardo, a neuroscientist, medical doctor, researcher, lecturer, author and science communicator dedicated to making neuroscience accessible and applicable to everyday life.
Core Content
- Online Training: A neuroscience course for real life, presented with a “coming soon” status and a clear value proposition.
- Books: A dedicated section for her two published books on understanding the brain, regulating the nervous system and well-being.
- Media Presence: Credibility strip with outlets such as RTVE, ABC, EFE Salud, Onda Cero, Diario Sur and Muy Interesante.
- B2B Services: Scientific spokesperson, conferences and training for companies, institutions and media.
- Blog & Newsletter: Articles on attention, stress regulation and decision-making, plus a weekly newsletter signup.
The WordPress Creation Process
1. Design & Brand Feel
- A calm, editorial design with generous white space that reflects scientific rigor with a human touch.
- Clear content hierarchy leading from biography to training, books and media.
2. Technical Implementation
- WordPress site with dedicated pages for training, books, outreach, companies and contact.
- Newsletter integration and a blog structured by topic.
3. SEO & Authority
- Content strategy aimed at “accessible neuroscience” queries, reinforced by media mentions and author credentials.
02 / Visuals
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